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Use Cases/Agencies

with AI-powered audience Segmentation


By focusing on the audiences that matter most

Dramaticaly increase ROAS

By consistently targeting visitors who were highly engaged with product pages

Classic agencies only target visitors who added a product to cart. Scaling beyond abandoned cart to product views with acceptable ROAS is often very difficult.

With Fixel, targeting highly engaged visitors who viewed a product page is simple and effective at scale.


Increase in ROAS to Mid Funnel Visitors

create powerful intent based lookalike audiences

By using highly engaged audiences as lookalike seeds

Most lookalikes audiences are based on past purchases and audiences who have added a product to cart. This lack of granularity leads to lookalike seed inconsistency which lowers lookalike efficiency.

With Fixel, it’s possible to create granular lookalikes based on user engagement with content and product pages, which drastically improves lookalike audience performance.


Reduction in Lead Cost


By creating granular intent based lookalikes

Trusted by


Seamlessly integrates with existing workflows

One account with multiple segments

GDPR & ITP Compliant

“Using Fixel, we cut our lead cost by 50%.”

Itay Waisman

Online Marketing Manager, Appsflyer