
A suggested framework for using Facebook Pixel events with iOS 14 limitations
With the recent news of Facebook’s response to Apple’s changes in tracking, advertisers globally have started to worry about what the future holds for their
Insights, Updates, News, Interviews and Stories from our Blog
With the recent news of Facebook’s response to Apple’s changes in tracking, advertisers globally have started to worry about what the future holds for their
Logiq, a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, announced the acquisition of Fixel.
Fixel’s CEO, Etgar Shpivak, is an onlline marketing veteran. With over a decade and a half of experience, Etgar has been running paid ads since
Online stats from the current crisis show an increase in internet traffic while conversion rates continue to decrease. Digital Marketers are now faced with a
During times like these, with the Coronavirus outbreak, we’re seeing a dramatic increase in online user activity. The average cost per impression (CPM) will likely
During times like these, with the Coronavirus outbreak, we’re seeing a dramatic increase in online user activity. The average cost per impression (CPM) will likely
Fixel is proud to have been selected to participate in the Plug and Play Spring 2020 Batch for the Media and Advertising program.
Conversion Probability, Session Quality, Smart Goals and Smart List. If you’re unable to wrap your head around what all these stand for, you better read this post.
Click Fraud on Google ads, especially in their display network, has become a massive issue to the extent that advertisers are actually refraining from using