52% of traffic will
never convert
We’ve analyzed over 1B website visits and found that >52% of paid traffic has little to no probability to complete a purchase (online or in-store)… that is a terrible waste!
52% of traffic will
Your analysis lacks data
When you break down your campaign results by keywords or media channels, in most of the cases, you won’t have enough data to confidently optimize these towards your marketing goals
Zero in on your waste, faster
Brands leverage Fixel’s “Waste Analysis Report” to optimize their media spend up to 5X faster than today’s best practices.
By identifying exactly where there is waste, they can quickly focus only on keywords and placements that drive value.
It's like Smart Goals, just smarter
Google Analytics promises to use Smart Goals for optimizing Google Ads campaigns, but reality is that they just don’t work.
Ours do, and across any ad network you work with.
This is probably what your campaigns look like
All Users
2M Sessions
Ad Spend
$2.5M
Revenue
$20M
But the Pareto Principle is never wrong
All Users
2M Sessions
Ad Spend
$2.5M
Revenue
$20M
Engaged Users
900K Sessions
Ad Spend
$1.5M
Revenue
$19.9M
Question is, how big is your waste?
All Users
2M Sessions
Ad Spend
$2.5M
Revenue
$20M
Engaged Users
900K Sessions
Ad Spend
$1.5M
Revenue
$19.9M
Un-Engaged Users
1.1M Sessions
Ad Spend
$1M
Revenue
$0.1M
easily identify your waste
and eliminate it
Optimize Google and BingSearch Keywords
Easily optimize at scale, even hundred or thousands of keywords (Search Queries), without breaking a sweat.
Analyze Google Display Network Placements
Move away from manual exclusion lists, to true data driven decisions.
Scale Native (Outbrain/Taboola) placements
Confidently scale native ads campaigns without investing in low quality placements and clicks.
Trusted by
How to get the report?
1
Install the Fixel code on your site and integrate it with Google Analytics
2
Use your Google Analytics account to identify the 52% of visitors that are wasting your ad spend
3
Use this data to exclude low-quality keywords and placements faster
"Fixel Automates my work, allowing me to focus on what's important"
ROI Escalator, CEOIgor Zvagelsky 
"Using Fixel, we cut our lead cost by 50%."
Appsflyer, Head of Demand GenItay Waisman 
“With Fixel, remarketing became a viable, lucrative option for us.”
LawGeex, Director of AcquisitionAron Skversky 
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